From In-House to Agency: An Internet Marketer in Autumn Transition

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Acer platanoides in autumn colors.
Image via Wikipedia

I don’t often write about my work. In fact, I have a pseudo unwritten rule of not blogging about work due to repercussions I’ve seen played out. But, I do make exceptions.

Back in 2005 when I left the NC Zoo I wrote about my departure. And much like I did back then, I am writing this post.

Many of my co-workers from Hafele are on Facebook and some even blog or, operate Websites with their spouses. Many appreciated what I had done for the company digitally by expanding the Company’s footprint into email, social media, and blogging. Some things were going quite well… like having the Twitter account ranked #1 of Top 20 Building Products Brands to follow on Twitter. Or, helping start #kbtribechat. There is no doubt in my mind that it has been a great run at Hafele with a ton of great people.

After having some frank career discussions I started thinking and searching. Through some networking and LinkedIn a new opportunity surfaced… in an Agency.

Some chats with a few people in agencies (thank you V and others), then rounds of interviews culminated with an offer. I am pleased to write that next week, I turn over a leaf and start a new job at BEM Interactive. I look forward to helping a variety of clients with their Social, SEO, email marketing and whatever “internet” comes next.

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P.S.Interestingly enough I am not the only one making a change this season.

4 Responses

  1. Congratulations Rob! Flattered to find our blog post resonated with you. I, of course, am a huge fan of agency life and am sure that you find the fulfillment that you desire. I wish you nothing but the best in your new position and hope that we cross paths again. All my best–SK

  2. Steve-

    First, thanks for the congratulations. Second, I deeply appreciate the recognition of the work that I did on Hafele’s behalf. I look forward to my foray into agency life and to the challenges and opportunity ahead. My best to you as well.

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